Makes ads, writes stories, takes pictures.

The workDay-to-day account lead on the Chase Freedom rebrand—keeping strategy, creative, and production in step, and building the paid media franchises behind the brand's social-first shift.

The workAccount lead for the Dove Serum+ Oil launch—introducing a new kind of body wash to Genzennial premium shoppers, with paid spots delivering the benefit and creator work breaking down the barriers to trying it.

The work"Don't Believe the Cropaganda"—account lead from pitch to delivery on a 360 campaign taking on disinformation and making the case for Beyond as a protein worth trusting.

The work"Déjà You" for the EX Program—ran the campaign end to end, six spots from strategy through final delivery. A first-of-its-kind public health push using behavioral insights to help Gen Z and Alpha quit nicotine—vapes, cigarettes, and ZYN alike.

The workLead account person on the agency's winning pitch to become Burger King's Social AOR. Helped build the creative strategy and production operations from scratch—three Cannes Lions in the first six months.

The workDay-to-day account lead—360 campaigns across TV, radio, digital, and experiential, pitched straight to the CMO. Oversaw a dozen TV spots from concept to delivery.

The workDay-to-day lead for Exxon's brand team and an eight-agency IAT. Partnered with senior BBDO leadership on brand strategy and content built to drive reappraisal among key business and policy leaders.